Wednesday, July 28, 2004

"Empirical Background and Motivation

Scalar implicatures are paradigmatic pragmatic inferences that are derived when an utterance of a relatively weak term implicating the negation of a stronger term from the same scale. For example, a mad client's use of a term like unfair indicates that the speaker had reasons not to use a more informative quantifier from the same scale, e.g. OK; thus, unfair implicates Not OK. In 2001, I learned through studies that Managers are more likely than angry clients to generate OK from unfair as well as not OK for management. The case that is under study is to determine "Must from Might". Furthermore, classic work has shown that managers are more likely to implicate or investigate but not both over service issues . Thus, prior work shows that Corporate GM bosses are more likely than angry un-served clients to draw scalar implicatures. "

M. Shane David

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